Jamaica has created multiple musical forms such as Ska, Rocksteady, Reggae, Dub and Dancehall and has directly influenced others like Hip Hop. No other country that size has been more innovative in music.
Reggae videos on YouTube routinely rack up millions of views. If just 1% percent of the fans who watch a reggae video on YouTube for example, went out and bought that song it would have a ginormous impact.
Music listeners all over the world love reggae. But, the success of a genre is measured more by the staying power of premiere artists and their constant chart positioning, which show the public’s willingness to spend on it, than by the public’s acceptance of it’s entertainment value.
Most agree that Hip Hop began in New York in the late 70’s. Anyone serious about tracing the roots of Hip Hop will find themselves researching Sir Coxsone, Duke Reid, Daddy U-Roy and Yellowman to name a few.
Sean Paul's direct appearance in music videos has racked up close to 2 billion cumulative views on Youtube. The first and only Reggae artist to do so.
Artists need to take more control of their careers, be innovative and think like an entrepreneur. Form key alliances for distribution, create web only albums, join forces with other artists.
It’s the first day of 2018, and while I don’t believe in new year resolutions, I do have 7 wishes for the Reggae music genre for the new year.
Good music communicates, inspires, and lives on no matter when it was released.
There will never be a dancehall Grammy award for example, but there will always be a reggae Grammy, which Dancehall artists have always been nominated for and even won at times.
Jamaicans in general still dominate the Reggae category for the Grammy award however J Boogs and Common Kings, who are Pacific Islanders, being included in the current crop of nominees have a shot at being the first non-Jamaican to win a reggae Grammy.